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Digital signage

Transform your customers' experience with powerful, scalable solutions that are tailored to meet your needs and budget.
Digital signage
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Innovative digital signage solutions for exceptional customer experience.

Connect with your customers and employees in a new and innovative way. Datacom's digital signage solutions offer frictionless ease-of-use, and technology that can grow with your business and prove return on investment. But most of all, you'll present your customers with an amazing experience.

We have the expertise and know-how to help you deliver great, value-driven customer experiences while ensuring you have the robust strategy and ongoing operations in place to make your digital signage programme successful.

We are renowned in the market for our breadth of digital services and solutions, as well as for our high level of experts. Our team of researchers, strategists, designers (customer experience, user experience, and user interface), developers, data scientists, technologists, agile/project leaders, and business consultants have extensive knowledge that is proven by experience. We also have strong partnerships with industry-leading companies, including Scala, Intuiface, and Adobe.

Whether you need digital signage as a service, small implementations, or large digital signage deployments, we help define your business needs and customer goals to deliver the hardware, software, metrics, and operations for your success.

Digital signage has become an integral component in our customers' digital experience strategies. The customer journey can now be seamlessly blended across web, mobile, outdoor, and in-store environments.

SF
Simon Ferneyhough
Business development manager

Transform business communications

Update, measure, and improve your communications across many properties. We can help with solutions for wayfinding, community or campus notices, retail deals, security, and more.

Complete end-to-end delivery

We'll work with you to deliver projects of all sizes. We can assist with strategy, business case development, hardware and software, project management, and content design and production.

Use metrics to innovate and optimise

Develop your data strategy and metrics. Master the process of continuous refinement to achieve your strategic communication goals.

Empower your customers

Within brick-and-mortar businesses, allow shoppers to self-serve by providing them with the information they need to feel comfortable making a purchase – all without relying on employee interaction.

Our expertise includes

  • Indoor displays icon
    Indoor displays
    Access a range of indoor commercial LCD/LED screens with standard or System on Chip (SoC) technologies. This includes digital signage panels,advertising displays, and more.
  • Outdoor displays icon
    Outdoor displays
    Our high-bright outdoor displays come in standard or custom weather-tight cabinets. We have wall-mount, ceiling-hung, or freestanding options.
  • High-brightness displays icon
    High-brightness displays
    Our LCD high-brightness displays perform in brightly lit environments — even in direct sunlight. They're suited to bus/train stations, airports, and retail store windows.
  • Custom LED icon
    Custom LED
    We design LED screens in many shapes and sizes. Transparent LEDs can show content two-way and our wrap screens transform interior rooms into an immersive experience.
  • Video wall icon
    Video wall
    We can design, configure, and deliver large-format LCD, LED, and touchscreen solutions. They're available in any size and tailor-made to suit any unique need.
  • Interactive displays icon
    Interactive displays
    Featuring touchscreens, gesture/motion tracking, augmented reality and visual recognition, wireless connectivity, social media, QR codes, and other interactive technologies.
  • Interactive kiosks icon
    Interactive kiosks
    We design and deliver interactive or self-service kiosks, as well as software, applications, and UI design including for retail, security, healthcare, ticketing, and check-in self-service.
  • Portable device displays icon
    Portable device displays
    Screens that don’t need power or consent are an option for those who have space constraints. Portable displays are great for events, short-term requirements, and unique configurations.
  • Media players icon
    Media players
    Our media players can support basic signage to more advanced graphics, touchscreens, and feature sets on PC, Android, Linux, System on Chip displays.
  • Cloud-based signage software icon
    Cloud-based signage software
    Our cloud solutions provide online web-based management of your digital signage network. These need no server software installation and no server hardware.
  • Content management systems (CMS) icon
    Content management systems (CMS)
    Manage your content and deploy it to your digital signage. There's a system to suit all business sizes and budgets. All our solutions are enterprise-tested and proven globally.
  • Workshops icon
    Workshops
    Our discovery workshops give us an in-depth understanding of your media strategy. We'll uncover and agree on your customer needs and the business outcomes you're trying to achieve.
  • Network design and integration icon
    Network design and integration
    How and where you mount your signage impacts its effectiveness. We'll help determine where your displays should be, the angle, and what quality you need to capture attention.
  • Software development icon
    Software development
    All our solutions are secure, versatile, scalable, and automated. We can customise your digital signage to meet your business needs.
  • Installation and implementation icon
    Installation and implementation
    We work with you to define a rollout plan and installation needs. We engage with our partners, your IT, and other relevant teams to ensure installation is precise.
  • Content and operations icon
    Content and operations
    Our content strategists can help design a digital signage media strategy. They'll create a solid operation plan that aligns with your business goals.
  • Metrics icon
    Metrics
    We work with you to decide what to measure and how to do it. We can design analytics dashboards that will help you improve your program and increase your ROI (return on investment).
  • Managed services icon
    Managed services
    Our range of managed services spot issues before they become problems. Our services include technical support, field services, installation, and ongoing services.

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Frequently asked questions

What is digital signage?

Digital signage refers to the technology, display screens, and content management system that delivers images, video, streaming media, and information.

What is a digital signage display screen?

The display screen is where the user sees your content. It's made up of LCD/LED screens and projection.

What is digital signage technology?

Screens, media players, network components, structure, and mounts that relate to the physical hardware needed to make a digital signage solution work.

What is digital signage software?

Digital signage software lets you plan, create, and schedule content. There are four categories:

  • Media player or screen configuration
  • Content management
  • Device management
  • Content design and production.

What is a digital signage player?

The player plays media on the display screens. Players can report on:

  • Proof of play
  • Health and status of the player.

And deliver:

  • Security or topical announcements
  • Content synchronisation across players.

Useful links

Customer experience strategy

Creating a consistent and connected customer experience.

Experience design

Give your customers a great user experience by giving them what they want before they know they want it.