Datacom & Riverbed partnership powering better experiences

• Datacom and Riverbed's long-standing partnership is focused on improving end user experience through proactive, data-driven solutions.
  
  
• Datacom's expert team use Riverbed Aternity to give customers deep visibility into user experience and resolve issues before they affect productivity.
  
  
• The partnership’s innovation and impact have been recognised with multiple awards, including APJ Partner of the Year and the 2025 Riverbed AI Innovators Award.

For more than a decade, Datacom and Riverbed have worked side by side to help organisations across Australia and New Zealand deliver seamless digital experiences. Together, we’ve built solutions that go beyond technology — focusing on people, productivity and performance.

Our partnership centres on Riverbed Aternity, part of the Riverbed platform, which gives organisations deep visibility into end user experience. By embedding Aternity into Datacom’s managed services, we can proactively identify and resolve issues before they impact employees. This means fewer interruptions, faster fixes and a better day-to-day experience for people using critical business applications.

“End user experience is at the heart of everything we do,” says Bill Clancy, Datacom Director End User Experience.

“Through our partnership with Riverbed, we can combine advanced analytics with human insight to deliver services that are proactive, responsive and genuinely improve how people work.”

This approach has led to the creation of Datacom’s experience management practice — a capability that started with one specialist and has grown into a dedicated team delivering measurable results for customers. It’s a reflection of how the partnership continues to evolve, with both organisations committed to innovation and customer success.

Riverbed shares that vision. “Datacom truly understands the business value of experience-led solutions,” says Mal Down, Riverbed Technology Director Channels & Alliances ANZ & Asia South.

“Together, we’re helping organisations move beyond reactive support to a model that is predictive, data-driven and focused on people and the digital experiences they have. It’s about creating smarter, more resilient businesses.”

That shared commitment has been recognised globally. In 2025 for the second consecutive year, Datacom was named APJ Partner of the Year by Riverbed and also received the Riverbed AI Innovators Award, which honours organisations pioneering AI strategies to build smarter, more resilient business models.

These accolades follow a series of previous awards, including Global Systems Integrator of the Year and Innovation Partner of the Year 2024, underscoring the strength and depth of the partnership.

As organisations demand more automation and intelligent ways of working, Datacom and Riverbed are continuing to innovate. From proactive experience management to AI-enabled observability, our focus remains clear: helping customers deliver exceptional digital experiences that drive productivity and performance.

“We’re proud of what we’ve achieved together,” says Clancy. “But the real excitement is what’s next — scaling these capabilities and continuing to help our customers lead the way.”